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What My First 3 Clients Taught Me About Ghostwriting in Cybersecurity
From Cybersecurity Journals To LinkedIn .. The Audience Has Changed
A few weeks back I published an article about writing for Cybersecurity thought leaders and how it is a great side-hustle
I have been doing ghostwriting for CISOs for several years now and it has been eye opening to see each customer’s unique challenges and goals
I want to go over my own experiences with three CISOs (Chief Information Security Officers)and how they have shaped my approach
Hopefully this motivates you to start your own side-hustle and make some extra money !
CISO 1 : A Reluctant Thought Leader
My first client was a CISO with over 15 years of experience in securing enterprise networks.
Despite his deep expertise, he struggled to translate his technical achievements into content that resonated with business leaders.
In our first meeting, he said, “I don’t know how to sound human on LinkedIn.”
His posts were getting lost in a sea of ChatGPT generated garbage
The problem ? Overuse of jargon that no-one is impressed by
